![]() While that’s £50 more than what it cost at the beginning of October (£319), you’re only really paying £15 over the odds, once the weakness of the pound and local taxes are taken into account. And once you add VAT at 20% you get £352.50, which isn’t that far off the actual £369 cost. would have converted to £293.75 in the U.K. We’ve got our calculators out and you can see our working below.Īt the exchange rate on the day we first wrote this article (October 20, 2022), an iPad that costs $329 in the U.S. So we can’t blame Apple for the fact that various currencies have fallen against the dollar, but we can question anything above the resulting price once the currency is converted and local taxes added. ![]() ![]() Although an additional cost can still be seen that Apple would no doubt refer to as the “cost of doing business in your country.” tax is added at the point of sale, but in other countries the price you see includes local taxes) you get numbers that are a lot closer to the overseas prices. prices and local taxes are added (in the U.S. If currency adjustments are made to current U.S. On the other hand, perhaps Apple’s calculations do add up. A skeptic might suggest that Apple has prioritised its home market, pushing up overseas pricing in order to keep U.S. It’s notable that prices haven’t risen in the U.S., despite the cost implications of various supply and production issues being experienced in the post-pandemic environment.
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